Life is color

Perché il caftano è un capo per ogni corpo e ogni età

Why the kaftan suits every body and every age

There's a garment that never asks for a size, doesn't wait for a season, and doesn't check the age on your ID. It's the caftan. A long tunic of lightweight...

Why the kaftan suits every body and every age

There's a garment that never asks for a size, doesn't wait for a season, and doesn't check the age on your ID. It's the caftan. A long tunic of lightweight...

Come lavare e prendersi cura del cotone stampato a blocco

How to wash and care for block printed cotton

A block print item isn't just washed: it's cared for. When you bring home a hand-printed shirt, an Indian cotton tunic, or a pillowcase decorated with wooden blocks from Bagru,...

How to wash and care for block printed cotton

A block print item isn't just washed: it's cared for. When you bring home a hand-printed shirt, an Indian cotton tunic, or a pillowcase decorated with wooden blocks from Bagru,...

I colori che nascono dalla terra: il mondo delle tinture naturali indiane

Colors born from the earth: the world of Indian...

There's a scent you only breathe in the courtyards of Indian textile workshops. A mix of damp earth, dried flowers, and leaves left to ferment in large copper vats. It’s...

Colors born from the earth: the world of Indian...

There's a scent you only breathe in the courtyards of Indian textile workshops. A mix of damp earth, dried flowers, and leaves left to ferment in large copper vats. It’s...

La storia di Malini: da un appuntamento impossibile a un brand

Malini's story: from an impossible date to a brand

Some are born with a plan, and some are found by destiny. Sanjiv d'Emilio had not planned anything that was about to happen. He had not planned to become an...

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Malini's story: from an impossible date to a brand

Some are born with a plan, and some are found by destiny. Sanjiv d'Emilio had not planned anything that was about to happen. He had not planned to become an...

1 comment
I colori dell'India: come usarli nel tuo guardaroba ogni giorno

The Colors of India: How to Use Them in Your Ev...

India doesn't follow trends, it anticipates them Every year, the major fashion houses gather, analyze data, study emerging trends, and decide which colors will dominate the season. In 2026, they've...

The Colors of India: How to Use Them in Your Ev...

India doesn't follow trends, it anticipates them Every year, the major fashion houses gather, analyze data, study emerging trends, and decide which colors will dominate the season. In 2026, they've...

Commercio equo e solidale: cosa significa davvero comprare responsabile

Fair Trade: What Responsible Buying Really Means

Behind every piece of clothing is a person. Do you know them? When you buy a five-euro T-shirt at a fast-fashion store, have you ever wondered who made it? In...

Fair Trade: What Responsible Buying Really Means

Behind every piece of clothing is a person. Do you know them? When you buy a five-euro T-shirt at a fast-fashion store, have you ever wondered who made it? In...